Gmail vs. Outlook for Business
Email is one the most used forms of communication in the corporate world. So deciding which email clients to use is very important. Google’s Gmail and Microsoft Outlook are the two most used email providers worldwide. Now, the question becomes, which email provider is the best for your business? Although it all boils down to personal preference, we believe that Outlook offers more than Gmail regarding business email.
1. Organization
Outlook has many capabilities for managing emails. Outlook allows users to better manage and organize their inboxes by creating folders for emails. These folders can help categorize incoming mail to reduce the amount of clutter in the inbox. Users can also create rules to automatically forward, prioritize, mark as read, delete or move emails to a folder.
2. Cloud Storage
Although both email providers offer cloud storage for users, Outlook Desktop is quite generous with the amount of storage. Office 365 Business users get 50 GB of mailbox storage and 1 TB of cloud storage on OneDrive. In comparison, Google Workspace users receive 30 GB of mailbox storage.
3. Keyboard Shortcuts
As a web-based email service, Gmail is limited to the capabilities of the browser application. Whereas Outlook can be installed as a desktop email client and thus is not limited by your browser. As a result, Outlook allows users to take advantage of commonly used shortcuts (or hotkeys) such as CRTL + N (to create a new email).
4. Calendar and Contacts
One of the best features Outlook has to offer is its calendar and contacts list. Outlook allows you to manage contacts through simple navigation and keyboard commands. This will enable users to quickly and easily find contacts.
Outlook makes it incredibly easy to access your calendar, add meetings or private appointments, and share calendars. In contrast, a Gmail user would have to access their calendar separately in Google Calendar.
5. Access to Office 365
Although Google Workspace (formerly G Suite) has created web-based products like Google Drive, Google Docs, Google Slides, and Google Sheets, Office 365 still reigns supreme. Microsoft Word, Excel, and Powerpoint are powerful software with OneDrive cloud storage and personal drive storage options. So if your business plans to take advantage of Microsoft’s Office 365 software, it’s a no-brainer that Outlook is likely the best option for your business.
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